q=%E5%A1%94%E5%A1%94%EF%BC%9A%E4%B8%80%E4%B8%AA%E7%99%BE%E5%B9%B4%E4%BC%81%E4%B8%9A%E7%9A%84%E5%93%81%E7%89%8C%E8%BF%9B%E5%8C%96%EF%BC%9Athe+evolution+of+a+corporate+brand&searchType=standard&isFacet=true&view=standard&rows=10&sortWay=score&sortOrder=desc&curlibcode=GT&searchWay0=marc&logical0=AND
rows=10&curlibcode=GT&searchWay0=marc&logical0=AND
塔塔：一个百年企业的品牌进化：the evolution of a corporate brand